Nomad Theory

Nomad Theory is a UK based, artisan producer of luxury shaving products, born from a simple desire: to transform the daily shave from a frustrating chore into a moment of pure indulgence.

As avid travellers, Gianluca and his wife draw inspiration from the cities and landscapes that have captured their imaginations. Each product line is a sensory souvenir, with scents that aim to transport you to the bustling streets of London or the serene coastlines of the Mediterranean or the tranquil temples of Kyoto. They believe in the "Proust Effect"—the power of scent to unlock memories and create new ones. To take this inspiration and make some truly great shaving soaps and aftershaves that people would genuinely look forward to using, with scents that offered something a little different. The Nomad Theory philosophy is "A New Journey Begins With Every Shave" and they have skilfully transformed this simple chore into a moment of mindful luxury, with globally-inspired scents and ingredients that elevate every experience.